Tampa, FL (3/13/2024) – Viirtue, a leading provider of cloud-based communications and collaboration software, is delighted to announce the appointment of Nikki Vegenski as Chief Marketing Officer (CMO). With over 15 years of experience in B2B technology marketing, enterprise sales, client relations, and business strategy, Nikki brings a wealth of knowledge and expertise to the Viirtue team.
Before joining Viirtue, Nikki served as the Chief Client Relations and Marketing Officer at SOMA Global and the Chief Strategy Officer at PowerChord, Inc., where she led successful marketing, revenue-generating, and client management initiatives. Known for her strategic thinking and customer-centric approach, Nikki is dedicated to driving meaningful change and fostering a culture of innovation.
"Having Nikki join our team is a significant win for Viirtue," said Dan Rosenrauch, CEO of Viirtue. "Her track record of driving business growth, developing strategic partnerships, and leading high-performing teams makes her the ideal candidate to lead our marketing and go-to-market efforts."
Sean Barkman, Partner at Ballast Point Ventures, added, "Nikki's passion for marketing and technology, combined with her commitment to delivering results, will be instrumental in furthering Viirtue's brand and market presence. We are excited to have her on board."
In her role as CMO, Nikki will play a pivotal role in enhancing Viirtue's go-to-market strategies and lead generation activities in support of its VoIP and UCaaS solutions, as well as its proprietary and award-winning ViiBE platform. With her strategic thinking and customer-centric approach, Nikki will drive innovative marketing initiatives to elevate Viirtue's brand positioning, drive growth in the market, and further empower its partners and clients to succeed, an important mission ahead of the Company’s marketplace launch.
"I am thrilled to be part of Viirtue's mission to deliver cutting-edge communications solutions," said Nikki Vegenski. "I am eager to apply my experience to enhance Viirtue's market presence and drive success for our partners and customers, all while mentoring a team of talented individuals who I am confident will excel. People are my passion and delivering value is my mission; I’m beyond thrilled for the opportunity to make my mark here."
About Viirtue: Viirtue is a leading provider of white label VoIP and UCaaS solutions, empowering businesses to enhance their communications and collaboration capabilities. With a focus on innovation and customer satisfaction, Viirtue is committed to delivering exceptional value to its partners and clients.
Media Contact: Marci Tucker