Derek Welcome (1)

Viirtue Proudly Expands Leadership Team with New COO, Derek Apanovitch

3/5/24 11:04 AM / by Viirtue

Tampa, Florida – March 6, 2024Viirtue Inc., a leading provider of cloud-based communication and collaboration solutions, is pleased to announce the appointment of Derek Apanovitch as its new Chief Operating Officer. This strategic addition reflects Viirtue's commitment to enhancing tools, fostering innovation, and driving efficiency for managed service providers and channel partners.  


Viirtue CEO Daniel Rosenrauch expressed his excitement about the new appointment, stating, "Bringing Derek onto our team is a key step in our growth plan. His extensive experience in operations and scaling organizations will help us stay ahead and continue to innovate. Derek has a history of leading change and achieving results, which will benefit our overarching strategy and goals. We're confident that with Derek's guidance, we will set new standards for excellence in our industry."  


Robert Finch, transitioning from COO to President, also expressed his enthusiasm for Derek's arrival. He emphasized Derek's insights and background, noting their potential to propel Viirtue's growth, enhance operations, and elevate service quality. "Collaborating with Derek, we aim not only to meet but to exceed our clients' expectations, reaffirming our dedication to delivering best-in-class value."  


Derek Apanovitch expressed his excitement about his new role, stating, "I am thrilled to join the Viirtue team and contribute to its history of innovation and excellence. The opportunity to drive growth and efficiency while enhancing our service offerings for our partners is incredibly exciting."  


With an ambitious product roadmap and an outstanding team in place, Viirtue anticipates more growth in 2024. The company remains focused on developing category-leading solutions for managed service providers (MSPs) and channel partners. 


Derek added, “I have been impressed by Viirtue’s vision, culture, and product offering, and I look forward to working with the talented and committed management team to execute our goals and create value for our stakeholders.” 



About Viirtue: Viirtue is a leading provider of white-label VoIP and UCaaS solutions, empowering businesses to enhance their communications and collaboration capabilities. With a focus on innovation, intuitive software, and customer satisfaction, Viirtue is committed to delivering exceptional value to its partners and clients. 


Media Contact: Marci Tucker, 

Tags: Press Release

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